Outline

HackMelbourne

creating marketing materials/graphics to promote a student club

January 2024 - Current
Team: 4 Volunteer Designers

1.0 Introduction

HackMelbourne is student run non profit dedicated to providing provide immersive hackathon experiences and quality software education for free.

As part of my role as Marketing Officer in HackMelbourne, I worked in a team to design professional marketing materials/graphics and posts for social media and student engagement including sourcing and creating merchandise, documenting events and organising lecture bash slides.

2.0 OWeek

OWeek SummerFest

OWeek and Summerfest are events are events hosted at the beginning of year as part of orientation for new students and to welcome returning students. As part of OWeek the clubs partake in an expo to encourage new and returning students to join. The marketing director and I designed several posts to advertise Summerfest and communicate where to find HackMelbourne with incentive.

2.1 Instagram

2.0 DecodEd

DecodEd

OWeek and Summerfest are events are events hosted at the beginning of year as part of orientation for new students and to welcome returning students. As part of OWeek the clubs partake in an expo to encourage new and returning students to join. The marketing director and I designed several posts to advertise Summerfest and communicate where to find HackMelbourne with incentive.

2.1 Instagram

3.2 Posters

4.0 Other Events

Other Events

HackMelbourne regularly holds additional smaller events for socialising. Many of these events are held in collaboration other student organisations. For collaborative events we create posts and share them with the other clubs for approval. I have helped significantly with the post below.

4.1 Codespresso

4.2 Taco Tuesday